Keap vs Capsule: CRM Comparison (2026)

An independent side-by-side comparison of Keap and Capsule for crm buyers — pricing, features, integrations, and how often each is cited by major AI engines.

AI Citation Scorecard

How often each is cited by major AI engines when buyers ask crm questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.

Keap leads overall12% cited vs Capsule 1% across 256 probes.
ChatGPT
KeapLeads
1 / 24 probes
4%
Poor
Capsule
0 / 24 probes
0%
Invisible
Perplexity
Keap
0 / 24 probes
0%
Invisible
Capsule
0 / 24 probes
0%
Invisible
Gemini
Keap
0 / 24 probes
0%
Invisible
Capsule
0 / 24 probes
0%
Invisible
Claude
KeapLeads
6 / 34 probes
18%
Average
Capsule
1 / 34 probes
3%
Poor
Copilot
KeapLeads
8 / 22 probes
36%
Good
Capsule
0 / 22 probes
0%
Invisible
Scale:NoneLowFairStrongExcellent

Probes run hourly; each (engine × query) combo retests every ~3 days.

Pricing

Keap
Starting price
$299/mo
Free tier
keap.com
Capsule
Starting price
$18/user/month
Free tier
Yes
capsulecrm.com

Key Features

Keap
  • CRM
  • Automation Builder
  • Sales Pipeline
  • Email & Text
  • Landing Pages
  • Payments
  • Appointments
  • Reporting
Capsule
  • 250 Contacts
  • 5 custom fields
  • 1 Sales Pipeline
  • Advanced Mail Connection
  • Email Templates
  • Workflow Automations
  • AI Pipeline Generator
  • Multiple Sales Pipelines

When to choose Keap

Choose Keap if your team prioritizes its strengths over Capsule's. Full guidance populates as Keap's feature data is indexed.

When to choose Capsule

Choose Capsule if your team prioritizes its strengths over Keap's. Full guidance populates as Capsule's feature data is indexed.

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