Insightly vs Copper: CRM Comparison (2026)
An independent side-by-side comparison of Insightly and Copper for crm buyers — pricing, features, integrations, and how often each is cited by major AI engines.
AI Citation Scorecard
How often each is cited by major AI engines when buyers ask crm questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.
Copper leads overall — 23% cited vs Insightly 16% across 256 probes.
ChatGPT
Insightly
0 / 24 probes
0%
InvisibleCopperLeads
8 / 24 probes
33%
GoodPerplexity
InsightlyLeads
9 / 24 probes
38%
GoodCopper
0 / 24 probes
0%
InvisibleGemini
InsightlyLeads
9 / 24 probes
38%
GoodCopper
0 / 24 probes
0%
InvisibleClaude
Insightly
0 / 34 probes
0%
InvisibleCopperLeads
13 / 34 probes
38%
GoodCopilot
Insightly
2 / 22 probes
9%
Below averageCopperLeads
9 / 22 probes
41%
GoodScale:NoneLowFairStrongExcellent
Probes run hourly; each (engine × query) combo retests every ~3 days.
Pricing
Key Features
Insightly
- ✓Lead and contact management
- ✓Project management
- ✓Advanced reports
- ✓Pre-built business dashboards
- ✓AI Copilot
- ✓Workflow automation
- ✓Custom scoring models
- ✓Unlimited role-based permissions
Copper
- ✓Flexible pipelines
- ✓Task automation
- ✓Project Management
- ✓Contact enrichment
- ✓Custom reports
- ✓AI email template generator
- ✓Workflow automation
- ✓Multi-currency
When to choose Insightly
Choose Insightly if your team prioritizes its strengths over Copper's. Full guidance populates as Insightly's feature data is indexed.
When to choose Copper
Choose Copper if your team prioritizes its strengths over Insightly's. Full guidance populates as Copper's feature data is indexed.