SugarCRM vs Keap: CRM Comparison (2026)

An independent side-by-side comparison of SugarCRM and Keap for crm buyers — pricing, features, integrations, and how often each is cited by major AI engines.

AI Citation Scorecard

How often each is cited by major AI engines when buyers ask crm questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.

Keap leads overall13% cited vs SugarCRM 10% across 268 probes.
ChatGPT
SugarCRMLeads
3 / 24 probes
13%
Below average
Keap
1 / 24 probes
4%
Poor
Perplexity
SugarCRMLeads
3 / 25 probes
12%
Below average
Keap
0 / 25 probes
0%
Invisible
Gemini
SugarCRM
1 / 25 probes
4%
Poor
Keap
1 / 25 probes
4%
Poor
Claude
SugarCRM
2 / 35 probes
6%
Below average
KeapLeads
6 / 35 probes
17%
Average
Copilot
SugarCRM
4 / 25 probes
16%
Average
KeapLeads
9 / 25 probes
36%
Good
Scale:NoneLowFairStrongExcellent

Probes run hourly; each (engine × query) combo retests every ~3 days.

Pricing

SugarCRM
Starting price
$59/user/month
Free tier
sugarcrm.com
Keap
Starting price
$299/mo
Free tier
keap.com

Key Features

SugarCRM
  • Accounts & contact management
  • Opportunity tracking
  • Pipeline management
  • Business process management
  • Reporting & analytics
  • Mobility
  • Enhanced support
  • Predictive lead scoring
Keap
  • CRM
  • Automation Builder
  • Sales Pipeline
  • Email & Text
  • Landing Pages
  • Payments
  • Appointments
  • Reporting

When to choose SugarCRM

Choose SugarCRM if your team prioritizes its strengths over Keap's. Full guidance populates as SugarCRM's feature data is indexed.

When to choose Keap

Choose Keap if your team prioritizes its strengths over SugarCRM's. Full guidance populates as Keap's feature data is indexed.

More CRM Comparisons