SugarCRM vs Close: CRM Comparison (2026)
An independent side-by-side comparison of SugarCRM and Close for crm buyers — pricing, features, integrations, and how often each is cited by major AI engines.
AI Citation Scorecard
How often each is cited by major AI engines when buyers ask crm questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.
SugarCRM leads overall — 9% cited vs Close 5% across 256 probes.
ChatGPT
SugarCRM
3 / 24 probes
13%
Below averageClose
3 / 24 probes
13%
Below averagePerplexity
SugarCRMLeads
3 / 24 probes
13%
Below averageClose
0 / 24 probes
0%
InvisibleGemini
SugarCRMLeads
1 / 24 probes
4%
PoorClose
0 / 24 probes
0%
InvisibleClaude
SugarCRM
2 / 34 probes
6%
Below averageClose
2 / 34 probes
6%
Below averageCopilot
SugarCRMLeads
3 / 22 probes
14%
Below averageClose
1 / 22 probes
5%
PoorScale:NoneLowFairStrongExcellent
Probes run hourly; each (engine × query) combo retests every ~3 days.
Pricing
Key Features
SugarCRM
- ✓Accounts & contact management
- ✓Opportunity tracking
- ✓Pipeline management
- ✓Business process management
- ✓Reporting & analytics
- ✓Mobility
- ✓Enhanced support
- ✓Predictive lead scoring
Close
- ✓AI sales agent Chloe
- ✓Monthly AI credits per user
- ✓Automated workflows
- ✓Customizable CRM features
- ✓Multi-channel inbox view
- ✓Lead activity timeline
- ✓Email and SMS templates
- ✓Real-time activity reporting
When to choose SugarCRM
Choose SugarCRM if your team prioritizes its strengths over Close's. Full guidance populates as SugarCRM's feature data is indexed.
When to choose Close
Choose Close if your team prioritizes its strengths over SugarCRM's. Full guidance populates as Close's feature data is indexed.