Plausible vs Google Analytics: Analytics Comparison (2026)

An independent side-by-side comparison of Plausible and Google Analytics for analytics buyers — pricing, features, integrations, and how often each is cited by major AI engines.

AI Citation Scorecard

How often each is cited by major AI engines when buyers ask analytics questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.

Plausible leads overall13% cited vs Google Analytics 0% across 108 probes.
ChatGPT
PlausibleLeads
3 / 12 probes
25%
Average
Google Analytics
0 / 12 probes
0%
Invisible
Perplexity
Plausible
0 / 12 probes
0%
Invisible
Google Analytics
0 / 12 probes
0%
Invisible
Gemini
Plausible
0 / 12 probes
0%
Invisible
Google Analytics
0 / 12 probes
0%
Invisible
Claude
PlausibleLeads
3 / 12 probes
25%
Average
Google Analytics
0 / 12 probes
0%
Invisible
Copilot
PlausibleLeads
1 / 6 probes
17%
Average
Google Analytics
0 / 6 probes
0%
Invisible
Scale:NoneLowFairStrongExcellent

Probes run hourly; each (engine × query) combo retests every ~3 days.

Pricing

Plausible
Starting price
$9/month
Free tier
Yes
plausible.io
Google Analytics
Starting price
Free tier
analytics.google.com

Key Features

Plausible
  • Privacy-focused web analytics
  • Real-time dashboard
  • Codeless goals tracking
  • Custom events tracking
  • Automatic scroll depth tracking
  • Built-in bot filtering
  • API access
  • Team management
Google Analytics

Feature data is being indexed.

When to choose Plausible

Choose Plausible if your team prioritizes its strengths over Google Analytics's. Full guidance populates as Plausible's feature data is indexed.

When to choose Google Analytics

Choose Google Analytics if your team prioritizes its strengths over Plausible's. Full guidance populates as Google Analytics's feature data is indexed.

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