Paylocity vs Gusto: HR & Payroll Comparison (2026)
An independent side-by-side comparison of Paylocity and Gusto for hr & payroll buyers — pricing, features, integrations, and how often each is cited by major AI engines.
AI Citation Scorecard
How often each is cited by major AI engines when buyers ask hr & payroll questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.
Gusto leads overall — 73% cited vs Paylocity 10% across 60 probes.
ChatGPT
Paylocity
0 / 6 probes
0%
InvisibleGustoLeads
4 / 6 probes
67%
ExcellentPerplexity
Paylocity
1 / 6 probes
17%
AverageGustoLeads
5 / 6 probes
83%
ExcellentGemini
Paylocity
1 / 6 probes
17%
AverageGustoLeads
5 / 6 probes
83%
ExcellentClaude
Paylocity
0 / 6 probes
0%
InvisibleGustoLeads
5 / 6 probes
83%
ExcellentCopilot
Paylocity
1 / 6 probes
17%
AverageGustoLeads
3 / 6 probes
50%
ExcellentScale:NoneLowFairStrongExcellent
Probes run hourly; each (engine × query) combo retests every ~3 days.
Pricing
Key Features
Paylocity
- ✓Automated payroll workflows
- ✓Global payroll support for 100+ countries
- ✓24/7 access through self-service portal
- ✓Automated time and attendance tracking
- ✓Social collaboration hub with chat features
- ✓Real-time access auditing and controls
- ✓AI-powered touchless invoice capture
- ✓Centralized candidate communication
Gusto
- ✓Domestic contractor payments
- ✓4 day pay
- ✓Form 1099 creation
- ✓Single-state payroll
- ✓Unlimited payrolls
- ✓Next-day pay
- ✓Dedicated Service Advisor
- ✓Custom reports
When to choose Paylocity
Choose Paylocity if your team prioritizes its strengths over Gusto's. Full guidance populates as Paylocity's feature data is indexed.
When to choose Gusto
Choose Gusto if your team prioritizes its strengths over Paylocity's. Full guidance populates as Gusto's feature data is indexed.