Pipedrive vs Keap: CRM Comparison (2026)

An independent side-by-side comparison of Pipedrive and Keap for crm buyers — pricing, features, integrations, and how often each is cited by major AI engines.

AI Citation Scorecard

How often each is cited by major AI engines when buyers ask crm questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.

Pipedrive leads overall78% cited vs Keap 13% across 268 probes.
ChatGPT
PipedriveLeads
20 / 24 probes
83%
Excellent
Keap
1 / 24 probes
4%
Poor
Perplexity
PipedriveLeads
16 / 25 probes
64%
Excellent
Keap
0 / 25 probes
0%
Invisible
Gemini
PipedriveLeads
15 / 25 probes
60%
Excellent
Keap
1 / 25 probes
4%
Poor
Claude
PipedriveLeads
32 / 35 probes
91%
Excellent
Keap
6 / 35 probes
17%
Average
Copilot
PipedriveLeads
21 / 25 probes
84%
Excellent
Keap
9 / 25 probes
36%
Good
Scale:NoneLowFairStrongExcellent

Probes run hourly; each (engine × query) combo retests every ~3 days.

Pricing

Pipedrive
Starting price
$14/user/month
Free tier
Yes
pipedrive.com
Keap
Starting price
$299/mo
Free tier
keap.com

Key Features

Pipedrive
  • AI-powered report creation
  • Real-time sales feed
  • 500+ integrations
  • Personalized onboarding
  • Full email sync with tracking
  • Automations and nurturing sequences
  • Live chat support
  • Sandbox testing account
Keap
  • CRM
  • Automation Builder
  • Sales Pipeline
  • Email & Text
  • Landing Pages
  • Payments
  • Appointments
  • Reporting

When to choose Pipedrive

Choose Pipedrive if your team prioritizes its strengths over Keap's. Full guidance populates as Pipedrive's feature data is indexed.

When to choose Keap

Choose Keap if your team prioritizes its strengths over Pipedrive's. Full guidance populates as Keap's feature data is indexed.

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