Capsule vs Keap: CRM Comparison (2026)

Capsule is suitable for businesses seeking a CRM with a free tier, multiple integrations, and advanced email functionalities. Keap is suitable for businesses prioritizing comprehensive automation, sales pipelines, and built-in marketing tools but do not require a free tier.

AI Citation Scorecard

How often each is cited by major AI engines when buyers ask crm questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.

Keap leads overall11% cited vs Capsule 1% across 232 probes.
ChatGPT
Capsule
0 / 23 probes
0%
Invisible
KeapLeads
1 / 23 probes
4%
Poor
Perplexity
Capsule
0 / 23 probes
0%
Invisible
Keap
0 / 23 probes
0%
Invisible
Gemini
Capsule
0 / 23 probes
0%
Invisible
Keap
0 / 23 probes
0%
Invisible
Claude
Capsule
1 / 30 probes
3%
Poor
KeapLeads
6 / 30 probes
20%
Average
Copilot
Capsule
0 / 17 probes
0%
Invisible
KeapLeads
6 / 17 probes
35%
Good
Scale:NoneLowFairStrongExcellent

Probes run hourly; each (engine × query) combo retests every ~3 days.

Pricing

Capsule
Starting price
$18/user/month
Free tier
Yes
capsulecrm.com
Keap
Starting price
$299/mo
Free tier
keap.com

Key Features

Capsule
  • 250 Contacts
  • 5 custom fields
  • 1 Sales Pipeline
  • Advanced Mail Connection
  • Email Templates
  • Workflow Automations
  • AI Pipeline Generator
  • Multiple Sales Pipelines
Keap
  • CRM
  • Automation Builder
  • Sales Pipeline
  • Email & Text
  • Landing Pages
  • Payments
  • Appointments
  • Reporting

When to choose Capsule

Capsule offers a free tier, 250 contacts, 5 custom fields, and 1 sales pipeline. Its key features include advanced mail connection, email templates, workflow automations, and an AI pipeline generator. It integrates with Xero, Zendesk, Mailchimp, QuickBooks, Gmail, Office 365, and Zapier.

When to choose Keap

Keap does not offer a free tier, with a starting price of $299/month. Its key features include CRM, automation builder, sales pipeline, email and text, landing pages, payments, appointments, and reporting. It does not list specific integrations.

Frequently Asked Questions

What are the pricing differences between Capsule and Keap?
Capsule has a starting price of $18/user/month and offers a free tier. Keap has a starting price of $299/month and does not offer a free tier.
What are the key feature differences between Capsule and Keap?
Capsule's key features include 250 contacts, 5 custom fields, 1 sales pipeline, advanced mail connection, email templates, workflow automations, and an AI pipeline generator. Keap's key features include CRM, automation builder, sales pipeline, email and text, landing pages, payments, appointments, and reporting.
Do Capsule and Keap offer integrations?
Capsule integrates with Xero, Zendesk, Import2, Mailchimp, QuickBooks, Gmail, Office 365, and Zapier. Keap does not list specific integrations.
What are the limitations of Capsule and Keap?
Capsule has limited features on its free plan, no built-in phone system, higher cost for advanced features, and limited users on the free version. Keap's starting price is high for small businesses, basic features might be limited for larger teams, additional user fees may add up, and its free trial has significant limitations.

More CRM Comparisons