Google Analytics vs PostHog: Analytics Comparison (2026)
An independent side-by-side comparison of Google Analytics and PostHog for analytics buyers — pricing, features, integrations, and how often each is cited by major AI engines.
AI Citation Scorecard
How often each is cited by major AI engines when buyers ask analytics questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.
PostHog leads overall — 35% cited vs Google Analytics 0% across 108 probes.
ChatGPT
Google Analytics
0 / 12 probes
0%
InvisiblePostHogLeads
4 / 12 probes
33%
GoodPerplexity
Google Analytics
0 / 12 probes
0%
InvisiblePostHogLeads
5 / 12 probes
42%
GoodGemini
Google Analytics
0 / 12 probes
0%
InvisiblePostHogLeads
5 / 12 probes
42%
GoodClaude
Google Analytics
0 / 12 probes
0%
InvisiblePostHogLeads
2 / 12 probes
17%
AverageCopilot
Google Analytics
0 / 6 probes
0%
InvisiblePostHogLeads
3 / 6 probes
50%
ExcellentScale:NoneLowFairStrongExcellent
Probes run hourly; each (engine × query) combo retests every ~3 days.
Pricing
Key Features
Google Analytics
Feature data is being indexed.
PostHog
- ✓Product Analytics: 1M events/mo free
- ✓Session Replay: 5K recordings/mo free
- ✓Feature Flags: 1M requests/mo free
- ✓Managed Warehouse: 1M rows/mo free
- ✓Usage-based pricing
- ✓No sales calls required
- ✓Generous free tiers
- ✓Single source of truth for customers
When to choose Google Analytics
Choose Google Analytics if your team prioritizes its strengths over PostHog's. Full guidance populates as Google Analytics's feature data is indexed.
When to choose PostHog
Choose PostHog if your team prioritizes its strengths over Google Analytics's. Full guidance populates as PostHog's feature data is indexed.