Dispatches
Field notes on Generative Engine Optimization.
What ChatGPT, Gemini, Perplexity, Claude, Grok, and Copilot are citing this week — and the structural patterns behind the press releases that win.
- May 26, 20262 min read#citations#weekly#perplexity
AI citations this week: what ChatGPT, Gemini, and Perplexity quoted
A weekly snapshot of which press releases got cited by which AI engines — and what the citing prompts had in common.
- May 22, 20262 min read#geo#press-release#perplexity
Anatomy of a press release that gets cited by Perplexity
We pulled apart the releases that get cited by Perplexity, ChatGPT, and Gemini and found the same six structural patterns every time.
- May 20, 20262 min read#geo#seo#strategy
GEO vs SEO: what changes when ChatGPT is the new SERP
Generative Engine Optimization isn't SEO with a new coat of paint. Here's what actually changes when ChatGPT, Gemini, and Perplexity are the surface your customers see first.