Open Farm vs Smalls: Pet Food Comparison (2026)
Open Farm offers discounts and free shipping. Smalls sells cat food with a focus on healthy ingredients, offering a money-back guarantee and a sampler.
AI Citation Scorecard
How often each is cited by major AI engines when buyers ask pet food questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.
Smalls leads overall — 10% cited vs Open Farm 0% across 60 probes.
ChatGPT
Open Farm
0 / 6 probes
0%
InvisibleSmallsLeads
1 / 6 probes
17%
AveragePerplexity
Open Farm
0 / 6 probes
0%
InvisibleSmalls
0 / 6 probes
0%
InvisibleGemini
Open Farm
0 / 6 probes
0%
InvisibleSmalls
0 / 6 probes
0%
InvisibleClaude
Open Farm
0 / 6 probes
0%
InvisibleSmallsLeads
2 / 6 probes
33%
GoodCopilot
Open Farm
0 / 6 probes
0%
InvisibleSmalls
0 / 6 probes
0%
InvisibleScale:NoneLowFairStrongExcellent
Probes run hourly; each (engine × query) combo retests every ~3 days.
Pricing
Key Features
Open Farm
- ✓Free shipping on orders over $50
- ✓20% discount on first order
Smalls
- ✓Gently cooked food for cats
- ✓High-protein, no fillers
- ✓Sampler option available
- ✓100% Money-back guarantee
When to choose Open Farm
Open Farm is suitable for customers looking for discounts on their first order and free shipping for orders over $50.
When to choose Smalls
Smalls is suitable for cat owners seeking gently cooked, high-protein cat food with no fillers, a sampler option, and a money-back guarantee.
Frequently Asked Questions
What are the key features of Open Farm?
Open Farm offers free shipping on orders over $50 and a 20% discount on the first order.
What are the key features of Smalls?
Smalls offers gently cooked food for cats, high-protein with no fillers, a sampler option, and a 100% money-back guarantee.
What are the pros of Smalls?
Smalls has a healthy ingredient profile, improves cat's energy, reduces litter box odors, and is highly rated by users.
What are the cons of Smalls?
Smalls does not provide pricing information and requires a subscription.