Hims vs Keeps: Men's Grooming Comparison (2026)

An independent side-by-side comparison of Hims and Keeps for men's grooming buyers — pricing, features, integrations, and how often each is cited by major AI engines.

AI Citation Scorecard

How often each is cited by major AI engines when buyers ask men's grooming questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.

Tied overall — both at 0% cited across 60 probes.
ChatGPT
Hims
0 / 6 probes
0%
Invisible
Keeps
0 / 6 probes
0%
Invisible
Perplexity
Hims
0 / 6 probes
0%
Invisible
Keeps
0 / 6 probes
0%
Invisible
Gemini
Hims
0 / 6 probes
0%
Invisible
Keeps
0 / 6 probes
0%
Invisible
Claude
Hims
0 / 6 probes
0%
Invisible
Keeps
0 / 6 probes
0%
Invisible
Copilot
Hims
0 / 6 probes
0%
Invisible
Keeps
0 / 6 probes
0%
Invisible
Scale:NoneLowFairStrongExcellent

Probes run hourly; each (engine × query) combo retests every ~3 days.

Pricing

Hims
Starting price
Free tier
forhims.com
Keeps
Starting price
Free tier
keeps.com

Key Features

Hims

Feature data is being indexed.

Keeps

Feature data is being indexed.

When to choose Hims

Choose Hims if your team prioritizes its strengths over Keeps's. Full guidance populates as Hims's feature data is indexed.

When to choose Keeps

Choose Keeps if your team prioritizes its strengths over Hims's. Full guidance populates as Keeps's feature data is indexed.

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