GetResponse vs HubSpot Marketing: Email Marketing Comparison (2026)

HubSpot Marketing is a suitable choice for businesses prioritizing a comprehensive CRM with integrated marketing features and advanced personalization options. GetResponse is ideal for businesses focusing on email marketing with robust automation, landing page creation, and webinar capabilities.

AI Citation Scorecard

How often each is cited by major AI engines when buyers ask email marketing questions. Last 90 days across ChatGPT, Perplexity, Gemini, Claude, and Copilot.

HubSpot Marketing leads overall35% cited vs GetResponse 0% across 108 probes.
ChatGPT
GetResponse
0 / 12 probes
0%
Invisible
HubSpot MarketingLeads
6 / 12 probes
50%
Excellent
Perplexity
GetResponse
0 / 12 probes
0%
Invisible
HubSpot MarketingLeads
2 / 12 probes
17%
Average
Gemini
GetResponse
0 / 12 probes
0%
Invisible
HubSpot MarketingLeads
2 / 12 probes
17%
Average
Claude
GetResponse
0 / 12 probes
0%
Invisible
HubSpot MarketingLeads
8 / 12 probes
67%
Excellent
Copilot
GetResponse
0 / 6 probes
0%
Invisible
HubSpot MarketingLeads
1 / 6 probes
17%
Average
Scale:NoneLowFairStrongExcellent

Probes run hourly; each (engine × query) combo retests every ~3 days.

Pricing

GetResponse
Starting price
$19/mo
Free tier
Yes
getresponse.com
HubSpot Marketing
Starting price
$7/mo/seat
Free tier
Yes
hubspot.com

Key Features

GetResponse
  • Unlimited monthly email sends
  • AI-powered content generators
  • Landing page builder
  • Signup forms and popups
  • Abandoned cart recovery
  • Webinars
  • Custom automation workflows
HubSpot Marketing
  • Email marketing
  • CRM segments
  • Simple marketing automation
  • Ad retargeting
  • Lead scoring
  • Live chat
  • Advanced personalization
  • Campaign management

When to choose GetResponse

GetResponse is ideal when a user needs unlimited monthly email sends, AI-powered content generators, landing page builders, signup forms and popups, abandoned cart recovery, webinars, and custom automation workflows. It also integrates with Shopify, WooCommerce, Zapier, Salesforce, Magento, WordPress, Facebook, and Stripe.

When to choose HubSpot Marketing

HubSpot Marketing is ideal when a user needs email marketing, CRM segments, simple marketing automation, ad retargeting, lead scoring, live chat, advanced personalization, and campaign management. It also integrates with Slack, Salesforce, Microsoft Teams, Jira, LinkedIn, Adobe Express, Amplitude, and Aircall.

Frequently Asked Questions

What are the key differences in marketing automation?
GetResponse offers custom automation workflows. HubSpot Marketing offers simple marketing automation.
What are the differences in available integrations?
GetResponse integrates with Shopify, WooCommerce, Zapier, Magento, WordPress, Facebook, and Stripe. HubSpot Marketing integrates with Slack, Microsoft Teams, Jira, LinkedIn, Adobe Express, Amplitude, and Aircall. Both integrate with Salesforce.
Do both platforms offer AI-powered features?
GetResponse offers AI-powered content generators. HubSpot Marketing does not list AI-powered content generators as a key feature.
Which platform offers webinar functionality?
GetResponse includes webinars as a key feature, though not in lower tiers. HubSpot Marketing does not list webinar functionality as a key feature.
Are there differences in pricing models?
GetResponse has a starting price of $19/month. HubSpot Marketing has a starting price of $7/month/seat. Both offer a free tier.

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